Helonancy

Partners

Crafted thoughtfully, not everywhere.

We collaborate with a select group of independent retailers, hotels, and event partners who share our commitment to premium materials, exceptional design, and memorable customer experiences. Applications welcome year-round.

Who we partner with

  • Independent boutiques

    Wellness, lifestyle, and gift shops under 1,500 sq ft, owner-led. We work with curators who hand-select every piece — never mass retailers.

  • Hotel & retreat amenities

    Co-branded amenity kits and welcome gifts for luxury hotels, wellness retreats, and members' clubs. Custom packaging available at minimum 250-unit orders.

  • Brand collaborations

    Limited releases with carefully selected non-competing brands — candle makers, perfumeries, lingerie designers. Creative direction, packaging, and PR fully co-developed.

  • Editorial & event sampling

    We partner with wellness press, podcasts, and curator-led events. Share the audience and angle; we respond within one week.

Wholesale terms

40%

Standard wholesale margin

$2K

Minimum first order

Net 30

Payment terms after first order

Free

Display merchandising

How to apply

Email [email protected] with: your shop or brand name, address, square footage (for retail), website, Instagram, and a brief note on what you'd like to stock or co-create. We reply within five business days.

If it's a strong fit, we'll send a wholesale price book and the first order is on us — we ship samples for evaluation before any commitment. You can also schedule a 15-minute intro call via the link in our response.

Looking for the affiliate program (online creators, content partnerships, link-and-share)? That lives separately at /affiliate. Wholesale and affiliates are different teams.

Email partners team